• This Month's Articles:
  • Both Staff Superstars
  • The Power of Public Speaking

TradeShow Teacher was Nominated for the TSEA Exhibitor's Choice Award, along with many other prestigious companies in the trade show industry.

I am taking a moment to ask for your vote (see below) in the category of "Favorite of
the Rest (all other types of suppliers)". While you're on the voting page - please also support your other favorite suppliers, convention centers, cities, etc. by voting for them!

I am looking for your help to get as many votes as I can in these final stages of the contest and to raise awareness of the TSEA Exhibitor's Choice Awards and Foundation Gala.

If you can take a few moments to vote for TradeShow Teacher & the other suppliers - we would all appreciate it! Thank you!

Please Note: Voting Ends July 10th!

Click Here to Vote

Click Here for Tickets to the TSEA Exhibitors
Choice Awards Foundation Gala during TS2 on
July 22, 2009 in Chicago, IL

Hello class. It's time for your next lesson! This month we will be covering how to turn your booth staff into superstars; from how to select the most qualified staffers to training them for booth duty. Did you know that your booth staff plays one of the most important roles in forming an opinion about your company in the minds of attendees? No matter how well you organized everything else, your booth staff, their behavior and their techniques will be the single biggest factor in making the show a success or a failure. Click Here to Read the Rest of the Article.

Hello class, it's time for the next lesson! In this lesson we will cover the business benefits of public speaking and how to find opportunities to speak at trade shows, seminars, meetings and more.

One way businesses can brand themselves as the "go-to" experts in an industry is by taking advantage of public speaking opportunities. By doing so you share your knowledge with an audience and make a connection. If you appear to be an expert, you are an expert. This will give you an advantage when attendees are looking for a product or service. They are likely to seek out people they already know, or industry experts they have met or heard speak at a seminar. Click Here to Read the Rest of the Article.

Singers and athletes practice to perfect their performances, why shouldn't your booth staff? 80% of your company's trade show results depend on your booth staff's performance at the shows you exhibit at; they are the most important asset your company has at the trade show.  Don't you think it's worth the investment of providing them with the proper skills and training to be successful?

We understand that In-person Booth Staff Training programs are highly effective, but can be costly and don't always fit into the budget in these tough economic times. That's why TradeShow Teacher has created cost-effective, value driven products that deliver your company with the ability to train booth staff yourselves; allowing you to take full advantage of every exhibiting opportunity and increase trade show ROI!

Click Here to Learn More

• Trade Show Industry Statistics
• Trade Show Tips
• Trade Show Calendar
• Trade Show Teacher
• Trade Show Publications and Associations

• Exhibit City News
• Exhibitor Magazine
• EXPO Magazine
• Tradeshow Week

TradeShow Teacher and Ben Nazario from MC-2
will be presenting the seminar:

Networking Skills:
Making the Connections
to Grow Your Business

Session Number: LD-958

Tuesday, July 21 from 3:15pm - 4:15pm

Fine-tune time you spend networking to reach your most targeted contacts. Just like you wouldn’t exhibit without a solid trade show plan for targeting prospects; a formalized networking plan is equally critical to delivering you with key contacts.

 Attendees will learn how to:

• Select Targeted Networking Events
• Create a Solid Plan to Reach Key Contacts
• Create Conversation Starters and Influence Desired Results
• Evaluate Contacts
• Build Long Lasting Relations with Qualified Contacts
  
  To Learn More About TS2
  or to Register, Visit: http://www.ts2show.com/
  

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Linda Musgrove, the TradeShow Teacher, Kerry Davidson of Labor and Employment Services Group and Kenneth R. Yager of Morris Anderson will be presenting a Panel Discussion titled:

"Surviving and Thriving
in a Down Economy"

At the EDPA (Exhibit Designers & Producers Association) Meeting during TS2 on

July 20, 2009 from 6:00pm - 8:00pm
at McCormick Place in Meeting Room #W195

Description:
During this historic time in our economy, it is more critical to stay focused on saving our vision. With companies proceeding cautiously and cutting their expenses, we feel the impact trickling down into the exhibit and event marketing industry. The focus of our companies is on managing our expenses and increasing Sales. The EDPA is dedicated to providing
participants with expert insight to survive and thrive in this challenging economy.The EDPA is bringing together experts in transitioning your company from survival mode to growth mode. The strategies presented will prepare and protect your company for the economic recovery.

Schedule:

Registration 6:00 pm - 6:30 pm

Dinner 6:30 pm - 7:00 pm

Program 7:00 pm - 8:00 pm

To Register:
https://www.123signup.com/register?id=jfgkg

Learn More About EDPA: http://www.edpa.com/