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SECTION 1 Description
Trade Show Training for Increased Return on Investment
Trade Show Training Manual
        

 

 

 

 

 

 

 

 

 

The Importance of Exhibiting

  • Understand the value of trade show exhibiting & why it is one of the most important face-to-face marketing strategies

How to Select the Appropriate Trade Show(s) for your Business

  • With over 10,000 Trade Shows annually, in the United States alone to choose from, learn how to evaluate & select the most targeted trade show for your business

Obtaining Approval from Upper Management

  • Learn how to provide management with the targeted information about the chosen trade show, as it relates to your business objectives & target customers. You will find that the approval process goes much smoother if you know which key information to present